The Future of Storytelling: How Immersive Experiences Are Transforming Our World

by Charles Melcher (Author)

These days we don’t want to just watch our media—we want to be a part of it. To touch, feel, and test our surroundings, to make decisions that directly affect the story’s outcome. Immersive events—such as the Stranger Things Experience and productions like Punchdrunk’s Sleep No More—are growing at such a staggering rate that their revenue will soon outpace film and television combined. Investors, creators, and technology leaders from the likes of Apple, Facebook, and Netflix have quietly invested billions of dollars in this new medium.

Hardcover, 320 Pages